By Joshua Kim, in Inside Higher Ed
10 Ideas and Reasons for an Apple, Cisco, Google and Microsoft University:
1. Programs: Focus on high-end graduate degrees. Perhaps a “Strategic Executive MBA with a Technology Focus.” Or a PhD in “Organizational Behavior and Systems Design.” It may be that for accreditation the company will need to partner with an existing institution, but this should be possible. Start with a small cohort of professors and students. Build the program around what the company does best, and where the company wants to develop a talent and knowledge pipeline for recruitment and leadership development.
2. Delivery: The delivery method should be primarily online, with brief face-to-face sessions on the corporate campus. On-ground sessions should rotate internationally, with required sessions taking place at corporate offices in places like Brazil, China, India, Indonesia, etc. The global nature of the degree should be stressed.
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